One soul.

Many journeys.

On a mission to empowering others through travel, experiences, and creative impact.

&JOY is a platform focused on making a positive impact in women’s lives through travel, sports and shared experiences. This is your space to build meaningful connections and safely expand your mind, body and soul.

  • Girls trip to Rio - Carnaval Edition

    Unforgettable group travel for adventurous women.
    A curated experience blending beach, culture, nature, music, sport, mindfulness, and connection in the heart of Rio de Janeiro. Want to know more?

    explore the details

  • Jiu Jitsu Seminars

    Train where the roots of Jiu-Jitsu run deep.
    Empowering seminars for women taught by one of Rio’s top female athlete. One hour to learn, grow and transform into the best version of you. Open to all levels.

    Explore the details

  • Bali Escape

    Your private slice of paradise in Bali.
    A 1-bedroom villa with pool, designed for relaxation, creativity, and conscious living.
    Launching January 2026.

  • Freelance Projects

    Creative project management & marketing with soul.
    Digital campaigns, art exhibitions, events or rebuilding workflows, I love to dig deep to support brands & organisations in their growth and communication.

    view portfolio

The face behind &JOY

Hi, I’m Joyce – a creative soul, martial artist lover, world traveler, and natural connector.

Born in the Netherlands, but globally-minded — I thrive in the mix of creativity, movement, and human connection. I wear many hats, but at the core, I love building spaces (physical or digital) where people grow, connect, and feel powerful. Whether I’m managing a campaign, hosting a women’s retreat, or building a Bali dream home, I’m always working from the heart.

Through &JOY, I bring together my freelance work, community projects, and personal ventures.